SAS Global Forum Papers

Using SAS® Enterprise BI and SAS® Enterprise MinerTM to Reduce Student Attrition

Matt Bogard, Western Kentucky University
Chris James
Tuesdi Helbig
Gina Huff

Abstract

The true supremacy of the SAS® Enterprise Business Intelligence Server is the ability to utilize the power of SAS® Analytics to deliver real-time information to end users, who usually do not understand statistics, but have the ability to make a difference if they have easy access to the analyzed data. This paper describes the process of using SAS® Enterprise Miner to develop a model to score university students based on their risk of attrition and deliver easy-to-understand results to university personnel using SAS® EBI.

Suggested Citation

Matt Bogard, Chris James, Tuesdi Helbig, and Gina Huff. "Using SAS® Enterprise BI and SAS® Enterprise MinerTM to Reduce Student Attrition" SAS Global Forum 2012 Proceedings.031-2012 (2012).

http://support.sas.com/resources/papers/proceedings12/031-2012.pdf 

A Data Driven Analytic Strategy for Increasing Yield and Retention at Western Kentucky University Using SAS Enterprise BI and SAS Enterprise Miner

Matt Bogard, Western Kentucky University

Article comments

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Abstract

As many Universities face the constraints of declining enrollment demographics, pressure from state governments for increased student success, as well as declining revenues, the costs of utilizing anecdotal evidence and intuition based on ‘gut’ feelings to make time and resource allocation decisions become significant. However, grasping advanced statistical methods and analytics for data driven decision making can be overwhelming to some staff making buy in difficult. This paper describes how we are using SAS® Enterprise Miner to develop a model to score university students based on their probability of enrollment and retention early in the enrollment funnel so that staff and administrators can work to recruit students that not only have an average or better chance of enrolling but also succeeding once they enroll. Incorporating these results into SAS® EBI will allow us to deliver easy-to-understand results to university personnel.

 http://support.sas.com/resources/papers/proceedings13/044-2013.pdf